Using Your Own Name as Company And Domain Names
There are many ways in which you can choose to name your company. One of the traditional methods is by using your own name to distinguish yourself from other companies that offer the same kind of products or services. This kind of naming method is popular all over the world, from localized services in small towns, to multinational companies that have started out as family ventures. Examples of these huge companies that use family names for company names include car companies like Ferrari and Ford (the car company, though a famous modeling agency bears the same name).
Using your own name for company names, or even company products and services, has its advantages. It implies a personalized service, in contrast to other possible company names which give an aura of a faceless business organization. However, it may take a considerable amount of time, a bit of financial investment, and a great deal of effort to make your name synonymous with the products and services you are providing. Talk show hosts are one thing, and your name is a different matter altogether. You have to be aware that your name may not achieve the same level of fame as Oprah, Jay Leno, and David Letterman.
You should, however, buy your name as a domain name. You are your own salesperson, and people who wish to know more about you may find your domain name online. Thus, once your own name becomes your domain name, you can use it to redirect curious visitors to whatever web site you are currently promoting.
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